The EU's central DPP registry opened on 19 July 2026. That is EU infrastructure, not a deadline for your products — batteries are the first category that must register, in February 2027. See when it applies to you
Your products, passport-ready.
ESPR-aligned digital product passports for small EU brands — 5 passports free, forever, without the consultant. Add your product, get a beautiful page, print a QR. Done in five minutes.
No size exemption — a one-person label is covered. Dates marked “expected” follow the ESPR Working Plan; the delegated act for each category sets the real date. The full timeline
Three steps. Five minutes.
01
Add your product
Upload a photo, paste a URL, or drop your product spreadsheet — AI drafts the passport fields in seconds.
02
We generate the page
A clean, fast, mobile-first passport page with category-specific fields you can review and adapt.
03
Print the QR
Stickers, hangtags or woven labels. Or download SVG and put it on packaging yourself.
Four ways AI fills your passport.
No blank page. No manual data entry. Quota: 5/mo on Free · 50 on Solo · 500 on Studio · 2,500 on Foundry.
Photo
Snap or upload a product photo. AI drafts product details for you to check against your own evidence.
Description
Paste any text — a product blurb, spec sheet, or rough notes. AI fills the ESPR fields.
Product URL
Paste your Shopify, WooCommerce, or any product page URL. We fetch it and extract the data.
Excel / CSV
Drop your existing spreadsheet. AI recognises columns, categorises products, standardises values, web-searches missing specs, and flags fields that need your attention.
AI is included on every tier, including Free. See how that compares with other DPP tools on the compare page.
We are early, and we say so.
productpasses.com is a young product from a one-person company. We have no customer logos to show you yet, so here is what we can promise instead.
Your data is yours
One click exports every passport as open JSON. Take it to another provider whenever you want.
Your QR keeps working
Published passports stay online up to 10 years, even if you cancel and drop back to Free.
You reach the founder
Support is one person, not a ticket queue. Early feedback shapes what gets built next.